NumberOne Academy · Kozhikode, Kerala · Since 2022
ForthepeoplewhobuildBharat.
Grow your business, in your language.
No.1 Club is a members-only growth community for India's small and medium businesses. Courses in your language, experts on call, events in your city, and NOA, an AI that answers in Malayalam, Tamil and English.
The 8-Step Marketing Plan: From Concept to Success!
Marketing · Malayalam · Gold
No.1 / Academy04 / 07
Leadership
leadership
Class highlight
Team Leader – Way to a Winning Team
Madhu Bhaskaran · 16 min · Tamil · 418 learners
No.1 / Academy05 / 07
Funding
Funding
Class highlight
How to Prepare a Business Pitch Deck: From Idea to Funding
Funding · Malayalam · Gold
No.1 / Academy06 / 07
Technology
Technology
Class highlight
AI Mastery – Lead the Future
Technology · English · Gold
No.1 / Academy07 / 07
Mindset
Attitude
Class highlight
NLP: Mastering Mindset for Business
Binoy John · Malayalam · Gold
Drag left or right to exploreSwipe left or right to explore. Cards advance automatically every 3 seconds. Use the left and right arrow keys to change tracks.
120+ courses in Malayalam and Tamil by teachers who have run businesses here. Fifteen to ninety minutes, audio for the road, and a free trailer on every one. Every course is free with Gold.
Power Talk · Calicut24 Sep, 6 PM · 55 booked · Free for Gold
50+ events · 5 cities
Backdrop · illustrative, fal.ai
The leap · Why Bharat, why now
63 million businesses. No club of their own.
A network, a faculty and a coach in your pocket. Built around the way you do business.
Why now?
India's growth is not made in boardrooms. It is made in textile shops in Kannur, machine shops in Coimbatore and cloud kitchens in Kochi, by owners who learn from each other, in their own language, after the shutters come down. No.1 Club gives them what large companies have always had: a network, a faculty and a coach in their pocket.
The market
63 million MSMEs employ over 110 million people and produce about 30% of India's GDP. Almost none of them have a structured way to learn or a peer network.
The moment
Every shop owner now has a smartphone, UPI and WhatsApp. Vernacular video and voice have made learning possible for people who will never read a business book.
The wedge
Start in Malayalam and Tamil, where the founders live and the trust already exists. Then repeat the model, language by language, across Bharat.
Market figures: Ministry of MSME annual report and NSS 73rd round. To be re-verified and cited before publishing.
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Member joined · Kozhikode1:1 booked · Trademark · 20 minCourse finished · financePower Talk · Calicut · 55 bookedNOA answered in Malayalam · 1.8 s3D · Scroll or drag to turn · Simulated signals
NO.1 Original · Free trailer
Mastering Growth : Top 10 Strategies for Business
Mastering Growth: 10 Strategies for Business
Madhu Bhaskaran·54 minGrowthMalayalamFree with Gold
Growth is crucial in business. In this course, we will learn 10 strategies that can take your business to the next level and ensure excellent growth.
Courses, experts, events, your network and NOA, all in one app that speaks Malayalam, Tamil and English. Built for the shop floor, not the boardroom: audio mode for the road, WhatsApp login, and a digital business card you can share in a tap.
Most business education in India is in English, for people with degrees. No.1 Club's faculty teaches finance, sales and marketing in Malayalam and Tamil, in the words a shop owner already uses, in courses short enough to finish on the ride home. Audio mode lets a driver or a tailor learn with their hands busy.
Malayalam and Tamil today. English for the ambitious. Kannada and Telugu next.
Format
15 to 90 minute video courses with chapters, plus audio mode for the road.
Catalogue
Cash flow, financial statements, sales closing, pricing psychology, marketing plans, NLP and mindset, AI for business.
Price
₹1,799 a course, or every course free with Gold membership.
Background film · YouTube · Sewing B-roll
The product · NOA and the app
An assistant that answers in Malayalam at 11 pm.
Your business questions. Answered in your language.
N
NOA · No.1 Club assistantReplies in your language
Does my shop need GST registration?
If the annual turnover is less than 40 lakhs the goods are not compulsory. Should be if selling to other states. Check out this course:
How to understand financial reports?Madhu Bhaskaran · 1 hr 22 min · Free with Gold
Ask NOA…
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NOA knows every course, every expert and every event in the club. Ask it anything about your business, in your language, and it answers, then points you to the person or the class that goes deeper. This is a simulation of a real conversation.
01 · NOA AI
Ask anything
Quick, accurate answers on tax, pricing, hiring and growth, in Malayalam, Tamil or English, with the right course or expert attached.
02 · Network
Verified members
Connect and chat with entrepreneurs who are verified, not anonymous. Find buyers, suppliers and partners in your district.
03 · Experts
1:1 on call
Book a 20 minute session with a trademark agent, a finance coach or a sales trainer. Manage every appointment in one place.
04 · Tools
Digital card and templates
A free digital business card, and a library of HR letters, agreements and policies ready to download.
Portraits and titles from theno1.club. Hover a face for the name.
Madhu BhaskaranBusiness StrategistLKFounderArjun HariChief Product OfficerSusan MathewDigital Creator & English CoachNaveen InspiresThe Transformational CoachPrimson DiazFounder of Diaz AcademyMadhu BhaskaranBusiness StrategistLKFounderArjun HariChief Product OfficerSusan MathewDigital Creator & English CoachNaveen InspiresThe Transformational CoachPrimson DiazFounder of Diaz Academy
Siju RajanBusiness and Brand ConsultantC GobinathDigital CreatorKrishna KumarCEO at GreenPepper + AIHarikrishnanEntrepreneur and Real Estate MarketerJoswin TonyChartered AccountantJeevan UthamanBranding & Growth ConsultantSiju RajanBusiness and Brand ConsultantC GobinathDigital CreatorKrishna KumarCEO at GreenPepper + AIHarikrishnanEntrepreneur and Real Estate MarketerJoswin TonyChartered AccountantJeevan UthamanBranding & Growth Consultant
Casac BenjaliBusiness CoachNivetha MuralidharanE-commerce consultantBinoy JohnMind Coach & Alternative Healing TherapistSubilal KCEOPraveen KamalammaCareer Guide & Life CoachManu FrancisFounder and CEO of GHC Growth LabCasac BenjaliBusiness CoachNivetha MuralidharanE-commerce consultantBinoy JohnMind Coach & Alternative Healing TherapistSubilal KCEOPraveen KamalammaCareer Guide & Life CoachManu FrancisFounder and CEO of GHC Growth Lab
Santosh NairBusiness & Entrepreneur CoachMohammed AlfanFounder at Rows & ColumnsVinu NarayananBusiness Consultant and SYSTEMolegistRajiv AmbatCEO & Founder at NuvoVivoKenneyDigital Marketing SpecialistManuLife CoachSantosh NairBusiness & Entrepreneur CoachMohammed AlfanFounder at Rows & ColumnsVinu NarayananBusiness Consultant and SYSTEMolegistRajiv AmbatCEO & Founder at NuvoVivoKenneyDigital Marketing SpecialistManuLife Coach
Chapter 2 · Community
A club that meets in person
Apps are where it starts. Rooms are where trust is made. Every month No.1 Club fills a hall in a Kerala or Tamil Nadu city for a Power Talk: one expert, two hours, three hundred owners who leave with each other's numbers. Between them, circles by district and trade meet weekly online and pass referrals, the way BNI does, without the tie or the 6 am breakfast. Gold members walk in free.
Monthly, in person. Calicut, Kochi, Thrissur, Coimbatore and Chennai in the current season.
Circles
Weekly online meets by district and trade. Referrals, introductions, one problem solved per session.
Online
Weekly Zoom masterclasses on funding, valuation, sales teams and data.
Members only
Closed-door sessions and partner offers for Gold members.
Pricing
₹199 online, ₹499 in person. Free for Gold.
Background film · YouTube · Dhanam Business Summit 2022
Members · In their words
Built by the people it was built for.
Watched an entire course for the first time. Because it was in Malayalam.
SreelathaHandloom textiles · Kannur · Gold member
Someone I met at Power Talk is now my biggest buyer.
Abdul RasheedSpice wholesale · Kozhikode · Gold member
I asked NOA about pricing in Tamil. Answer in four minutes.
KarthikPrecision parts · Coimbatore · Silver member
Twenty minute 1:1 call. Changed menu prices. Profit next month.
NeethuCloud kitchen · Kochi · Gold member
Sathishkumar joined from AhmedabadFathima joined from MalappuramPrakash booked a 1:1 · MaduraiJishnu finished Cash Flow Management · ThrissurReshma joined from KochiMuthu booked Power Talk CoimbatoreAnoop joined from KannurDivya asked NOA about GST · ChennaiRahim joined from KasaragodLakshmi finished Sales Closing · SalemSathishkumar joined from AhmedabadFathima joined from MalappuramPrakash booked a 1:1 · MaduraiJishnu finished Cash Flow Management · ThrissurReshma joined from KochiMuthu booked Power Talk CoimbatoreAnoop joined from KannurDivya asked NOA about GST · ChennaiRahim joined from KasaragodLakshmi finished Sales Closing · Salem
Illustrative members and quotes. Real members, with consent, replace these before launch. Ticker is a simulation.
The model · How the club earns
One membership. Five ways in.
Every product feeds the next. Courses create members, members fill rooms, rooms create trust, trust sells expert time, and experts make more courses. The subscription is the spine.
01 · Spine
Membership
₹299 · ₹899 / month
Silver connects. Gold unlocks every course, every Power Talk, the audio library and NOA without limits.
02
Courses
₹1,799 each
À la carte for non-members. The on-ramp into Gold, where they are free.
03
Events
₹199 – ₹499
Online masterclasses and in-person Power Talks. Sponsors cover the room.
04
Experts
Platform share
1:1 sessions and expert-authored courses. The club takes a share, the expert takes a following.
05
Partners
Brand access
Banks, insurers and software vendors reach a verified MSME audience through the club, not through ads.
How the club grows
Unit economics
A Gold member pays ₹10,788 a year. Content and expert costs are largely fixed, so every additional member in a language is close to pure margin.
Acquisition
Power Talks and expert followings bring members at a fraction of paid-media cost. Members bring members.
Expansion
Each new language is a new market with the same playbook: local faculty, local rooms, NOA already speaks it.
Data
The club learns what 63 million businesses actually ask. That is a product in itself, for banks, insurers and government.
Illustrative economics for discussion, to be replaced with audited figures.
The road · 2022 to 2030
Kerala first. Then every language in Bharat.
20221 language20241 language20263 languages20275 languages20308 languages Live TargetOne slab per language served
2022Founded in Kozhikode. First Malayalam courses, first Power Talk.
2024The app. NOA answers in Malayalam. Expert panel and 1:1 bookings.
202615,000+ members, Tamil catalogue, Power Talks in five cities. This website.
2027Kannada and Telugu. Expert marketplace on the web. Partner programme with banks and insurers.
2030Bharat's MSME club in eight languages, a million members, the data layer for small business India.
For investors
For investors
What we are raising, and why
A seed round to take the Kerala playbook to two more languages, bring the expert marketplace to the web, and build the partner programme. Details on request from the founders.
Raising
To be announced
Use of funds
Faculty and content in two new languages, product and NOA, city expansion for Power Talks, partner programme.
120+ courses · 9 teachers
23 experts · 1:1 from ₹499
50+ events · 5 cities
Sales
Other
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